Hard Candy, a bright and colourful cosmetic brand will be hitting the mass market shelves at the largest retailer in the world – Walmart.
Hard Candy products have formulas that are worthy of the prestige market with star products like Painted Lady Manic Shine Intense lip color, Eye Tattoo and Balm Girls Tinted Lip Balms. There's a nod to the company’s past featuring Just Nails polish (yes, the rings are there!), Eye Candy shadows and Fortune Gloss – complete with a tiny Magic 8 ball.
Hard Candy is a collaboration between NuWorld Beauty and Walmart insuring that mass market consumers will have access to an out-of-the-box, forward thinking, fun, affordable, quality cosmetics brand. Walmart’s commitment to beauty has been matched with Hard Candy’s drive toward innovative break though style.
Cinnamon Kitten has gotten its paws on a couple of Hard Candy products so watch for reviews soon!
4 comments:
So does this mean Walmart stores in Canada will be getting Hard Candy soon? I always wonder whether the line will come to Canada. Do you know if the brand is on twitter? Thanks
Do you know if these will be hitting Canadian shelves? I want to try some stuff but I don't know if it's worth the CP... or if I should just wait. Can't wait to see your reviews!
I'm not sure if Walmart in Canada will be getting Hard Candy....I would doubt it as we get jipped on everything.
Also, I don't think they're on twitter.
I just heard from the PR rep that sent me this story and she states that Hard Candy will be available in Walmart Canada stores, but the date hasn't been confirmed yet. She doesn't think it will be until early 2010.
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